About The Nanny Tribe

A more thoughtful way to find the right nanny for your home.

A trusted and personalized nanny agency serving San Francisco and the Bay Area, offering a dedicated, guided search designed around your home and what matters most to you.

Trusted by Families Across San Francisco and the Bay Area

Our Mission

The right nanny changes everything.

We started The Nanny Tribe because Bay Area families deserve more than a stack of resumes and a rushed hire. A qualified nanny and the right nanny are not the same, and finding the right fit takes time, intention, and a clear understanding of your home.

Our focus has always been long-term success over quick hires, thoughtful guidance over easy answers, and relationships built on real trust. That is what we bring to every family we work with.


Nicole
Founder & CEO

Nearly a decade of building the agency that families come back to.

Nicole's connection to childcare started long before The Nanny Tribe existed. She grew up alongside her mother's in-home daycare, spent her teens babysitting, and later worked as a professional nanny herself. That experience is the foundation of everything she brings to every family today.

When she moved to the Bay Area with her husband, Nicole noticed quickly how transactional the nanny search had become. And having moved far from her own support system, she understood better than most how much it matters to have someone in your home who truly feels like an extension of your family.

That is what led her to create The Nanny Tribe.

For Nicole, this work has never been about filling a role. It is about helping families find the right person for their home. Someone they trust. Someone who fits naturally into their daily life. Someone who brings ease, not stress.

She takes a deeply personal approach to every search because she believes the right match only happens when you truly understand both the family and the caregiver. Her goal is straightforward: get it right the first time and create a fit that lasts.

At the heart of everything she does is a genuine respect for children and the homes they grow up in. Every family she works with deserves to feel that someone is fully invested in the safety, trust, and well-being of their home. That someone is Nicole.

What working with us feels like

We handle the work so when you meet your nanny, you can trust what you feel.

We have built our personalized nanny agency around one goal: making sure that when you meet your nanny, everything leading up to that moment has been handled with care.

We learn your family first

Before we begin any search, we take the time to understand your home, your rhythm, and what matters most to you. This becomes the foundation of everything that follows.

You always know where things stand

You are kept informed at every step with clear, direct communication, so you always know what is happening and what comes next.

We are invested in your long-term success

Our goal is not a quick hire, but a lasting match that brings stability, trust, and consistency into your home.

Every step is clear and straightforward

We guide you through the process from the beginning, including timing, expectations, and next steps, so you feel prepared and confident throughout.

Every candidate is chosen with your family in mind

We build each search around your specific needs, introducing candidates who have already been thoughtfully considered for your home.

We are here well beyond day one

Our support continues after your hire. We stay available, connected, and invested in how things are going over time.

Our nanny standards

Every nanny earns their place in this network.

We hold candidates to a standard built from years of hands-on childcare experience and personally placing nannies with Bay Area families. When a nanny is presented to you, we are fully confident in who they are and what they bring.

Experience 

Minimum 2 years of professional childcare experience after age 18, carefully verified throughout the process.

References

We speak with every reference personally because a real conversation tells you things a written check never will.

Background

A thorough background analysis gives you complete confidence that every candidate is who they say they are.

Passion

We look for people who are genuinely called to caregiving, who show up with warmth, energy, and real dedication to children.

Your search starts with a single conversation.

Schedule a family consultation and we will walk you through the process, answer your questions, and help you build a clear picture of exactly what you need.